Unlocking the Power of Digital Product Success This Holiday
Why create digital products? It’s a valid question many creators have.
Let this sink in: JPMorgan recently conducted a study revealing that over $54 billion is annually spent on digital goods, and that number is expected to increase to $74 billion by 2025!
Yeah, that’s a huge number, but money is not the only reason to create digital products. Digital designs are cheap to make, you have more flexibility on the profit margin, and there is no upfront cost! Win!
Key benefits of digital products:
Easy for fans to purchase.
After your fans make a purchase, the digital product is in their inbox within minutes. No wait times. No shipping.
Easy for creators to sell.
Digital products allow creators to drive a heap of traffic through our integrations like Linktree, YouTube, and more.
Enjoy Spring’s support services.
We’ve got fan and creator support teams to offer help whenever you need it, even for digital products.
Lots of free digital product templates.
Not a designer? No problem. Use these free, customizable templates to create your high-quality digital products.
Easy to promote.
No need to wait for a sample to arrive. You can start promoting your digital products instantly. Once your product’s ready, use these tools and templates to help promote them.
Not sure what to create? Check out these cool digital products from Spring creators.
Tips on getting your digital products ready:
Use free tools like Canva to help you design.
Canva is a great tool to help you create your digital designs. They offer amazing assistance with images, videos, audio files, other media, text, illustrations, background features and editing techniques, to make a “new” creative work. Truly an invaluable resource.
Simple is best.
Pick designs that are easy to create and not too intricate. Why? It’ll be quicker to create multiple designs. The more designs you offer—the more ways you have to make a sale! And that’s always good!
Weigh the pros and cons of giving out promos. In the long run, it’s really worth it because of the dividends you receive from future sales. One method is to offer digital products as freebies or as part of a promotion for your other products. Another go-to tactic, and one of the more popular methods, is offering a bundle.
Cut off dates? Nope.
Keep selling after shipping cut off dates, right up to the holiday. A good portion of your sales will come from last minute shoppers.
Ready to rock those digital products? Before you go, here are some of the most popular ones trending this year:
Put out limited edition designs unique to your brand both for the holiday season and something that can be used throughout the year.
E-cards let you celebrate a number of occasions. Think Christmas parties, tree lighting ceremonies, ugly sweater competitions, etc.
Digital coloring books are a great way to provide your fans with a fun, therapeutic task to take a break from the craziness of the holiday season.
The possibilities are endless from travel guides to recipes and everything in-between.
Sell limited edition albums for your fans to listen to while they enjoy the season.
Creating an online course is a great way to share your skills. As your fan base grows, courses can help build credibility for you in your field.
Everyone wants a unique background for their desktop or smartphone, so give ‘em options.
Alright. It’s time to get those digital products ready so you can rake in the cash up until the final minute of the holiday season.